Art direction · Production Design.
Film, television.
Commercial, special projects.
Based in Montreal.
Commercial for Google Android Wear. Art direction.
Commercial for Uber. Art direction.
Campagne publicitaire pour SoFi. Direction artistique.
Biopic about André «Dédé» Fortin, lead singer of Les Colocs, who retreated to Saint-Étienne-de-Bolton to compose what would become the band's final album, Dehors Novembre. The film interweaves past and present, tracing the artist's journey between creative brilliance and the inner descent that led to his suicide in May 2000.
The art direction challenge: embodying two distinct time periods within the same space, making the wear and beauty felt simultaneously. A palette of cool greys, aged wood, and washed fabrics — each interior built as a layer of memory, between what was, what remains, and what will never return.
Campagne publicitaire pour le programme de fidélité Star Rewards de Macy’s. Direction artistique.
Criminal saga about the Montreal mafia in the late 20th century, directed by Daniel Grou.
A meticulous reconstruction of successive eras — the late 70s, the 80s, the 90s — with particular attention to dress codes, bourgeois interiors, and the spaces of clandestine power.
Campagne publicitaire pour Corona. Direction artistique.
Police thriller directed by Damián Szifron (Wild Tales), starring Shailene Woodley and Ben Mendelsohn.
Art direction within a cold, clinical urban environment — brutalist architecture reinterpreted as geometric cages of power. Filmed in Montreal, transformed to embody a large, anonymous North American metropolis.
Commercial for Hydro-Québec. Art direction.
Campagne publicitaire pour le Ministère de la Santé et des Services sociaux du Québec (MSSS). Direction artistique.
Campagne publicitaire pour UKG (Ultimate Kronos Group). Direction artistique.
Campagne publicitaire pour Xolair. Direction artistique.
Campagne publicitaire pour Nature’s Own. Direction artistique.
Campagne publicitaire pour Harry’s. Direction artistique.
Campagne publicitaire pour Loto-Québec. Direction artistique.
Campagne publicitaire pour le Bureau d’assurance du Canada (BAC). Direction artistique.
Campagne québécoise pour la Nissan Leaf. Direction artistique.
Commercial for Karastan's Luxecraft collection. Art direction.
Commercial for Nintendo. Art direction.
For over 30 years, David has been active as an art director in film, television, and commercials. His career has also led him to scenic design for theatre and visual concept work for events. Following a background in the visual arts, he transitioned into art direction, bringing his aesthetic sensibility and creative instincts to productions of every kind.
Over the years, he has collaborated on countless music videos, short films, feature films, and television series that have taken him to the United States, the Netherlands, Thailand, Argentina, and Uruguay. He has also worked on commercials for renowned clients such as Google, Uber, Nintendo, Corona, UKG, BOSS, and locally for Hydro-Québec, Loto-Québec, Desjardins, and the Quebec government.
Among his special projects are music videos and interactive installations in public spaces, most notably through a collaboration with Moment Factory for Los Angeles International Airport (LAX).
With a passion for 3D design, he is proficient in SketchUp/V-Ray and integrates AI tools into his creative process to produce increasingly refined concept drawings, presentation renders, and moodboards. Curious and observant by nature, he draws from art, architecture, design, literature, and his travels through diverse countries and cultures to feed his work.
Portrait of the art director and his vision of spatial dramaturgy in Quebec cinema.